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Explore our articles for news about the translation industry and tips for managing your multilingual projects.

Accessibility

What are SDH Subtitles and Closed Captions?

DUN-DUN…DUN-DUN…DUNDUNDUNDUNDUNDUNDUNDUN Terrified yet? Music, sound effects, and other audio elements are an integral part of movies like the 1975 American cult classic Jaws, instantly evoking a particular atmosphere. The same is true for a wide variety of content ranging from corporate videos to video games. So how do media companies, and anyone else who creates video content, make sure people who are d/Deaf or hard of hearing can enjoy the same spine-tingling experience? And what about other people who watch video content with the sound off? Fortunately, there’s a solution:

June 17, 2025 No Comments

Hybrid team meeting with five people around a conference room table and nine people on a large screen

Intercultural Competence

How Intercultural Competence Drives Business Performance

Today’s the first meeting with your new product development team after the merger. Energy is high as three of your team members settle in around the conference room table and the rest pop up on the screen. You take a deep breath and start introductions. An hour later, things are going off the rails. Your French project manager keeps interrupting, your Japanese subject matter expert hasn’t said anything yet, and your German purchasing coordinator keeps checking his watch. Finally, your American engineer turns to you and says, “See, I told

June 6, 2025 No Comments

Screenshot of a white man wearing a dark shirt in front of a green screen using American Sign Language

Accessibility

How Sign Language Content Creation Supports Accessibility

What kind of experience does a person who uses sign language have with your company? Can they easily understand your communications?Sign language content creation is an essential solution for businesses and organizations that want to make sure everyone can access their services and products in the format that works best for them. It is also a great way to remove barriers that make life more difficult for people who are Deaf or hard of hearing and communicate primarily in a sign language.In this article, we’ll take a deep dive into

May 12, 2025 No Comments

Screenshot of a video guide in French Sign Language

Accessibility

How a French Cultural Site Makes Museum Visits Accessible

The Fondation Musée Schlumberger, located at Château de Crèvecœur-en-Auge, is setting an example for heritage sites worldwide with their commitment to accessibility for all. For more than 15 years, Alix Alduc-Barbat has played a central role as collections manager and accessibility coordinator. In this interview, she gives us an inside look at one of her most memorable projects: creating a video guide in French Sign Language in collaboration with ITC Global. Read on to learn how this initiative helped the foundation take cultural inclusion to the next level thanks to

April 23, 2025 No Comments

Accessibility

PDF Accessibility: How to Make an Accessible PDF and Why You Should

Digital accessibility is a top priority these days since so much happens in digital spaces. But lots of people still don’t realize how important it is to make their PDFs documents accessible. This is essential knowledge for companies, government agencies, and individuals who want to follow accessibility standards and provide equal access to their content. In this article, we’ll explain why it’s important to make your PDFs accessible, how to create an accessible PDF, and what best practices to follow when creating PDFs. What is an accessible PDF? An accessible

March 27, 2025 No Comments

About ITC

GALA 2024: Unspoken Barriers to GenAI Adoption

Localization Engineering Manager Thomas Mosley represented ITC at the GALA 2024 conference, hosted April 21-23 in Valencia, Spain. Read on for his insights on how generative artificial intelligence (GenAI) is impacting the globalization and localization industry. The GALA 2024 conference was inspiring and informative. I gained valuable perspectives from industry leaders, tech providers, and other language service providers, while also stepping back and reflecting on where the language industry stands and where we are heading. Here are a few of my key takeaways. First, I noticed some confusion over what

June 5, 2024 No Comments

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Tips & Advice

Three Things That Translation Is Not

Not too long ago, people did not globe trot quite as often as they do today. Finding a well-known company from your country overseas was a rare treat because many companies had not yet extended their reach beyond their own front door. Globalization Has Made the World Smaller Today, globalization has made the world a smaller place. Anyone with the desire and means can travel to far flung regions. Businesses who once never ventured past their country’s borders can now be found in remote areas, catering to those who live

February 18, 2019 No Comments

Did you know?

Expressions of Love Shared Around the World

Every year, after the presents are opened, after the champagne corks are popped, many turn their eyes to Valentine’s Day. This is the day when people celebrate love and all of the sentiments that go with it. From the words to the traditions, nothing quite fills the heart like this February holiday. Unsavoury Holiday Origins Valentine’s Day began with rather unsavoury origins. In Roman times, males celebrated the feast of Lupercalia by sacrificing animals between February 13th and 15th, then whipping women with their hides. In the same era, “Emperor

February 14, 2019 No Comments

Audio and Video

Should You Choose Voice-Over or Subtitles For Your Next Multimedia Project?

Nothing feels better than completing a media project that’s taken (what seems like) forever to finish. After all of the hard work you’ve put into creating a high-quality video for your website or YouTube channel, you want that content to be understood by your global audience. After all, if your customers don’t understand you, they’ll move on to someone who can be understood. Solidify Your Strategy Online video translation is a major component of a solid global marketing strategy. Consider these statistics taken from mindtouch: 72.4% of global consumers prefer

February 4, 2019 No Comments

Did you know?

Did I Hear That Right?

Some languages have words that sound very similar to amusing or naughty words used in the English language, but the spelling and meaning are completely different. Oxford Dictionaries believes that these words can sometimes be “a great source of amusement.” When travelling to different countries, try to gain your composure if anyone uses the following words in a sentence. Biche. In French, this is a sweet little doe. Prick. When in Sweden, this means a dot, a check, or a spot. Faca. Relax, it’s just the Portuguese work for knife.

February 1, 2019 No Comments

Translation

How Translation Can Affect the World’s Health

The healthcare industry has become bigger and more important than ever before. New viruses, illnesses, and conditions are cropping up each day. Keeping the world healthy and safe has become a major concern for medical professionals everywhere. For example, modern medicine has been challenged by issues such as antibiotic resistance in certain bacteria that have become a serious and urgent threat. Each year, approximately “2 million people get sick from a superbug…about 23,000 die,” according to WebMD. But what if there was a way to discover a cure today by

January 30, 2019 No Comments

International development

Building Your Team For Global Success

There’s never been a better time for businesses to step up to the plate and hit a home run. Technology has created a world where thoughts, ideas, and dreams have the potential to be realized and expressed. The way we now think and interact in business has changed vastly in the last decade, and those businesses that are ready to take advantage of globalization have but to reach out and do it. It Takes a Team When Katherine Keller says “our world has become a global village,” she expresses the

January 23, 2019 No Comments

Tips & Advice

How to Choose the Right Translation Company for Your Business

Business is good, and global expansion has made it even better. The world has gotten to know its far-flung neighbours as well as they know the country next-door. Big businesses can be found from America to New Zealand, and every country speaks the common language of building the economy. Has there ever been a time when the need for good translation has been so critical? What a Good Translator Should Provide Your business needs a translation company; that much you know. What you might not know is that there are

January 16, 2019 No Comments

Marketing & Communication

The Importance of Cultural Diversity in Marketing

Once upon a time, marketers catered to a particular crowd. Commercials and marketing campaigns were built upon the notion that all families contained a middle-class husband, wife, and two children living in a suburban area of the world. And they were white. Today’s Reality – Family and Culture Times have changed. Thankfully, most marketers have a realistic notion of what families look like today. There is no set definition of a family anymore; people from around the world are meeting on global dating sites and settling into different lives in

January 9, 2019 No Comments