Home • Blog

Blog

Explore our articles for news about the translation industry and tips for managing your multilingual projects.

Accessibility

What are SDH Subtitles and Closed Captions?

DUN-DUN…DUN-DUN…DUNDUNDUNDUNDUNDUNDUNDUN Terrified yet? Music, sound effects, and other audio elements are an integral part of movies like the 1975 American cult classic Jaws, instantly evoking a particular atmosphere. The same is true for a wide variety of content ranging from corporate videos to video games. So how do media companies, and anyone else who creates video content, make sure people who are d/Deaf or hard of hearing can enjoy the same spine-tingling experience? And what about other people who watch video content with the sound off? Fortunately, there’s a solution:

June 17, 2025 No Comments

Hybrid team meeting with five people around a conference room table and nine people on a large screen

Intercultural Competence

How Intercultural Competence Drives Business Performance

Today’s the first meeting with your new product development team after the merger. Energy is high as three of your team members settle in around the conference room table and the rest pop up on the screen. You take a deep breath and start introductions. An hour later, things are going off the rails. Your French project manager keeps interrupting, your Japanese subject matter expert hasn’t said anything yet, and your German purchasing coordinator keeps checking his watch. Finally, your American engineer turns to you and says, “See, I told

June 6, 2025 No Comments

Screenshot of a white man wearing a dark shirt in front of a green screen using American Sign Language

Accessibility

How Sign Language Content Creation Supports Accessibility

What kind of experience does a person who uses sign language have with your company? Can they easily understand your communications?Sign language content creation is an essential solution for businesses and organizations that want to make sure everyone can access their services and products in the format that works best for them. It is also a great way to remove barriers that make life more difficult for people who are Deaf or hard of hearing and communicate primarily in a sign language.In this article, we’ll take a deep dive into

May 12, 2025 No Comments

Screenshot of a video guide in French Sign Language

Accessibility

How a French Cultural Site Makes Museum Visits Accessible

The Fondation Musée Schlumberger, located at Château de Crèvecœur-en-Auge, is setting an example for heritage sites worldwide with their commitment to accessibility for all. For more than 15 years, Alix Alduc-Barbat has played a central role as collections manager and accessibility coordinator. In this interview, she gives us an inside look at one of her most memorable projects: creating a video guide in French Sign Language in collaboration with ITC Global. Read on to learn how this initiative helped the foundation take cultural inclusion to the next level thanks to

April 23, 2025 No Comments

Accessibility

PDF Accessibility: How to Make an Accessible PDF and Why You Should

Digital accessibility is a top priority these days since so much happens in digital spaces. But lots of people still don’t realize how important it is to make their PDFs documents accessible. This is essential knowledge for companies, government agencies, and individuals who want to follow accessibility standards and provide equal access to their content. In this article, we’ll explain why it’s important to make your PDFs accessible, how to create an accessible PDF, and what best practices to follow when creating PDFs. What is an accessible PDF? An accessible

March 27, 2025 No Comments

About ITC

GALA 2024: Unspoken Barriers to GenAI Adoption

Localization Engineering Manager Thomas Mosley represented ITC at the GALA 2024 conference, hosted April 21-23 in Valencia, Spain. Read on for his insights on how generative artificial intelligence (GenAI) is impacting the globalization and localization industry. The GALA 2024 conference was inspiring and informative. I gained valuable perspectives from industry leaders, tech providers, and other language service providers, while also stepping back and reflecting on where the language industry stands and where we are heading. Here are a few of my key takeaways. First, I noticed some confusion over what

June 5, 2024 No Comments

Ready to work with us?

Speak the language of your customers, prospects, partners, and employees around the world with ITC Global’s full suite of solutions powered by our unique blend of talent and technology. Every language solution you need, from translation to AI technology.
Tailored to you. All in one place.

Translation

Why Translation Matters in Politics

If nothing else, the current dramas and controversies that play out on a seemingly daily basis in the run up to the American presidential election have provided a lot of topics for conversation. But that’s only if you can understand the conversation. And lots of those exchanges are happening on social media. There are a few good reasons for why translating social media is so important. Politics Affects Everyone If you’re British, you may not think that anything that happens in America affects you, but with the interconnected global village

October 19, 2016 No Comments

Did you know?

How Language Impacts Your Thinking

There’s the old adage, “you are what you eat,” and this expression implies that your health is in part determined by the food you eat. But perhaps more important than your physical fitness being defined by your diet is the way you think and how you look at the world, and in a very powerful but perhaps indirect way, your language plays a role in this. Language, of course, is one way we communicate with others. In essence, it is a way to take what we think and give it

October 12, 2016 No Comments

Translation

How does the translation process work?

Whether you’re new to purchasing professional language translation services or have been doing it for years, you may wonder: “How does the translation process work?” You’ve come to the right place. We’ll give you a brief introduction to the process so you know what to expect from a professional translation agency. ITC’s expert translation process can be broken down into 3 stages: Translation, Revision, and Quality Assurance. Each stage is handled by a different person, so that several pairs of eyes look over your document to ensure excellent quality. A

September 7, 2016 No Comments

Did you know?

3 Ways Laughter Is Important

Laughter is a uniquely human expression that’s an important piece of the communication puzzle. Laughter usually indicates amusement, although for some countries, such as Japan, laughter can also be a response to confusion or embarrassment. Recent studies have shown that by paying attention to laughter, we can actually make some distinctions about human relationships. It’s Different Between Friends & Strangers Because of the spontaneous way that laughter occurs it is an uncontrolled “reflex” and therefore an unusually honest expression of mood and social connection for most people. It’s been discovered

August 31, 2016 No Comments

Did you know?

When Fake Countries Use Real Languages

Often in cinema or television, storytellers create fake countries with their own culture and language, which are crucial for making these fictional places seem real. Sometimes, they go out of their way to use a real language that grounds their fictional nation’s authenticity. Here are three perfect examples of this kind of language use in action. San Lorenzo The Republic of San Lorenzo, as imagined by celebrated American writer Kurt Vonnegut in his novel Cat’s Cradle, is an island nation in the Caribbean, somewhere in the same region as Puerto

August 17, 2016 No Comments

Did you know?

3 Reasons Quality Translation Isn’t Easy

Despite the speed of an “instant” online translation, creating high-quality translations is not as easy as you might think. In our interconnected world, translation is crucial for so many reasons. We rely on expert human translators to correctly understand the subtleties of statements political leaders make, the complexities of biopharmaceutical procedures, the exact terms of legal contracts, and so much more. Here are three of the biggest reasons why translating is much more challenging than you might imagine. Word For Word Is Not Enough Anyone that has struggled to read

August 4, 2016 No Comments

Did you know?

5 Languages That May Soon Go Extinct

According to UNESCO, many of the world’s languages may soon go extinct. At the current rate at which less common languages fall into disuse, at least 50 percent or more of the languages spoken by people today will disappear by the year 2100. This was a conservative estimate, with more cynical projections putting the rate as high as 90 percent. It’s easy to see why. As globalization continues, more and more people take up a “lingua franca” or language of business and work in order to function, with languages like

August 2, 2016 No Comments

Marketing & Communication

3 Translation Errors in Advertising

Adapting advertising for new languages and markets is one of the greatest translation challenges. An advertising slogan or marketing concept is carefully crafted to make a high-performance impact on the target audience. Advertising translation mistakes are expensive. Some people might say, “If it worked so well in one country, it should be easy enough use the same thing in others, right?” It’s a disastrous mistake many companies make. Good advertising works because of the specific, targeted language. Slang, cultural references, puns or other high-level language work makes translating a marketing

July 27, 2016 No Comments