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About ITC

GALA 2024: Unspoken Barriers to GenAI Adoption

Localization Engineering Manager Thomas Mosley represented ITC at the GALA 2024 conference, hosted April 21-23 in Valencia, Spain. Read on for his insights on how generative artificial intelligence (GenAI) is impacting the globalization and localization industry. The GALA 2024 conference was inspiring and informative. I gained valuable perspectives from industry leaders, tech providers, and other language service providers, while also stepping back and reflecting on where the language industry stands and where we are heading. Here are a few of my key takeaways. First, I noticed some confusion over what

June 5, 2024 No Comments

Interpretation

Interpretation for everything, everywhere, all at once

Need on-demand interpretation so everyone gets the right information in their language? ITC Global is your partner for consecutive over-the-phone and video-remote interpretation available 24/7/365 in 300+ languages (including American Sign Language for VRI). Plus, our OPI and VRI services are HIPAA compliant, so you can trust all communications remain confidential. We also offer a full suite of onsite and virtual interpretation services for any event, no matter where you find yourself. Not sure what kind of interpretation is best for your situation or event? Check out our infographic below.

May 14, 2024 No Comments

Did you know?

The Ethical Quandaries of Translation: Navigating Source Text Faithfulness and Cultural Sensitivity

The complex art of translation, which involves transposing a message from one language into another, poses critical ethical questions. Translators have to navigate being faithful to the source text while transmitting the meaning of a message in a way that fits a specific cultural context. In this article, we’ll explore the ethical challenges that surface when translating a text, highlighting the issues translators face in their quest to make a text accessible to everyone while remaining true to the source. Why Staying Faithful to the Source is an Ongoing Challenge

May 14, 2024 No Comments

Did you know?

2024 Olympic Games in Paris Celebrate Sports and Linguistic Diversity

Linguistic diversity at the Olympic Games is a fundamental aspect of this global event, which brings together athletes, officials and the media, as well as more than 11 million tourists from around the world, highlighting the global community’s linguistic richness while celebrating excellence in sports. During July and August 2024, Paris will transform into a majestic theater for the 206 nations gathering to celebrate athleticism. Media coverage plays an essential role in building bridges between the different languages and cultures represented. More than 26,000 written press, TV and radio journalists

May 14, 2024 No Comments

Did you know?

What is the future of the translation industry?

One might think that the future of the translation industry is uncertain. The rise of new technologies like artificial intelligence, the global economic slowdown, and the omnipresence of English in our daily lives are all factors that could threaten the translation industry. But whether it’s international commerce or leisure activities, translation continues to bridge the gap between languages, enabling individuals and organizations to connect and understand each other. In this article, we’ll explore the importance of the translation industry and how it continues to evolve in response to the ever-changing

February 27, 2024 No Comments

About ITC

ITC Global Partners with Easygenerator to Localize E-learning and Knowledge Sharing

ITC Global is pleased to announce we are partnering with Easygenerator to help global businesses deliver localized e-learning with a user-friendly authoring tool. Easygenerator customers can now access ITC Global’s localization and translation services to speak their learners’ language through professional human and AI-generated translation, audio and video localization, multilingual graphic design and more. And ITC Global clients benefit from a more agile tool to create e-learning courses using this award-winning platform. Translating and localizing e-learning materials makes them easier to understand and more relevant, which has several benefits for

February 23, 2024 No Comments

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International development

Are You On This List?

We at ITC Global have compiled a brief list of businesses and brands that should definitely consider translating their content and why. Are you on this list? Read on to find out. Pharmaceutical Companies All the clinical research and pharmaceutical manufacturing that takes place across the globe have made pharmaceutical translations a necessity. Language services work to remove delays that take place in this process. As one might imagine, linguistic road blocks are a very real problem in this international process. Pharmaceutical companies need to translate their content for the

February 13, 2014 No Comments

International development

Have You Made Plans To Expand Into German Markets?

The benefits of German translation are various and sundry, linked not inexplicably to the growing success of a business or brand. Any method of expansion that includes reaching international German audiences must consider that translation will ultimately be at the core of their business plan. When you work with professional translators, such as our skilled and seasoned experts here at ITC Global, the connectivity your business will experience between source and target markets will increase exponentially. You should be aware of a few key points before your LSP brings your

January 21, 2014 No Comments

About ITC

54th Annual ATA Conference in San Antonio, Texas – November 2013

ATA Annual Conference is one of the biggest events in the translation industry in the Unites States. This year’s 54th conference took place from November 6th to November 9th in beautiful San Antonio, Texas. Vincent Grépinet from ITC France, and Lea Stancavich from ITC USA, attended the conference along with approximately 1,500 colleagues from around the world. Freelance translators, translation agencies, representatives of universities and companies offering the latest translation tools and technologies had an opportunity to promote themselves and their services, learn new skills and meet new colleagues. Vincent

January 6, 2014 No Comments

Tips & Advice

Can You Build A Long-Term Relationship With Your LSP?

Is 2014 the year you’ve planned to expand your business into wider markets? If so, you should consider whether or not the language service provider you may be hiring has the potential to provide you with long-term language service support, and whether they have the tools to do so, well into the future. There are several points to consider with regard to this question: 1. Level of Professionalism You need an LSP whom you can work with for several years of service and not simply as a one-time deal. This

January 1, 2014 No Comments

Translation

Multilingual Websites: e-Commerce

E-Commerce professionals, do you really want to lose customers simply because your website isn’t friendly with their native language and culture? If you’re in the business of e-Commerce, you should definitely be operating in 2 or more different languages. One of the perks of e-Commerce is how accessible it is to not just your source culture, but all of them, worldwide—hence the Worldwide Web. Here are 4 reasons why your e-Commerce website needs to be multilingual. 1. That’s So 10 Years Ago Over the last decade or so, there’s been

December 23, 2013 No Comments

Did you know?

Understanding Culture Is What We Do

In order to create effective translations for your business or brand, ITC Global provides translators who have made it their business to know the ins and outs of a culture and all of its linguistic facets. Of course, language is a complex thing and regional differences and dialect specifics may range, but our translators have a solid-bricked understanding of the differences. Here are just a few examples of why having a culture-conscious translator on your side is incredibly important. In English, there is, essentially, one term used to generalize everyone—”You.”

December 19, 2013 No Comments

Did you know?

5 Translation Terms You Should Be Familiar With

As a business or brand looking to expand into global markets, you’ll need to take several active steps. We’ve mentioned this in previous posts, and it’s worth mentioning again now, because not enough people understand the importance, not to mention the benefits of moving into international markets. Step 1 is to find a translator, or translators, who can bring you forward into whatever target culture you have in mind. The key here is deciding how you wish to expand. Once you’ve mapped out and designed a plan, you can contact

December 17, 2013 No Comments

Did you know?

6 Benefits Of Working With An LSP

If you’re looking to expand into global and international markets, then you know and understand why translation is so important. Communication is the great equalizer—we all need it to function in society, be it communication between customers, employees, vendors, etc. Here are 6 reasons why you may want to consider working with a language service provider like ITC Global to take your business or brand global. When a product or service is translated into the native language of the customer, they are far more likely to purchase said product or

December 16, 2013 No Comments