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Explore our articles for news about the translation industry and tips for managing your multilingual projects.

About ITC

GALA 2024: Unspoken Barriers to GenAI Adoption

Localization Engineering Manager Thomas Mosley represented ITC at the GALA 2024 conference, hosted April 21-23 in Valencia, Spain. Read on for his insights on how generative artificial intelligence (GenAI) is impacting the globalization and localization industry. The GALA 2024 conference was inspiring and informative. I gained valuable perspectives from industry leaders, tech providers, and other language service providers, while also stepping back and reflecting on where the language industry stands and where we are heading. Here are a few of my key takeaways. First, I noticed some confusion over what

June 5, 2024 No Comments

Interpretation

Interpretation for everything, everywhere, all at once

Need on-demand interpretation so everyone gets the right information in their language? ITC Global is your partner for consecutive over-the-phone and video-remote interpretation available 24/7/365 in 300+ languages (including American Sign Language for VRI). Plus, our OPI and VRI services are HIPAA compliant, so you can trust all communications remain confidential. We also offer a full suite of onsite and virtual interpretation services for any event, no matter where you find yourself. Not sure what kind of interpretation is best for your situation or event? Check out our infographic below.

May 14, 2024 No Comments

Did you know?

The Ethical Quandaries of Translation: Navigating Source Text Faithfulness and Cultural Sensitivity

The complex art of translation, which involves transposing a message from one language into another, poses critical ethical questions. Translators have to navigate being faithful to the source text while transmitting the meaning of a message in a way that fits a specific cultural context. In this article, we’ll explore the ethical challenges that surface when translating a text, highlighting the issues translators face in their quest to make a text accessible to everyone while remaining true to the source. Why Staying Faithful to the Source is an Ongoing Challenge

May 14, 2024 No Comments

Did you know?

2024 Olympic Games in Paris Celebrate Sports and Linguistic Diversity

Linguistic diversity at the Olympic Games is a fundamental aspect of this global event, which brings together athletes, officials and the media, as well as more than 11 million tourists from around the world, highlighting the global community’s linguistic richness while celebrating excellence in sports. During July and August 2024, Paris will transform into a majestic theater for the 206 nations gathering to celebrate athleticism. Media coverage plays an essential role in building bridges between the different languages and cultures represented. More than 26,000 written press, TV and radio journalists

May 14, 2024 No Comments

Did you know?

What is the future of the translation industry?

One might think that the future of the translation industry is uncertain. The rise of new technologies like artificial intelligence, the global economic slowdown, and the omnipresence of English in our daily lives are all factors that could threaten the translation industry. But whether it’s international commerce or leisure activities, translation continues to bridge the gap between languages, enabling individuals and organizations to connect and understand each other. In this article, we’ll explore the importance of the translation industry and how it continues to evolve in response to the ever-changing

February 27, 2024 No Comments

About ITC

ITC Global Partners with Easygenerator to Localize E-learning and Knowledge Sharing

ITC Global is pleased to announce we are partnering with Easygenerator to help global businesses deliver localized e-learning with a user-friendly authoring tool. Easygenerator customers can now access ITC Global’s localization and translation services to speak their learners’ language through professional human and AI-generated translation, audio and video localization, multilingual graphic design and more. And ITC Global clients benefit from a more agile tool to create e-learning courses using this award-winning platform. Translating and localizing e-learning materials makes them easier to understand and more relevant, which has several benefits for

February 23, 2024 No Comments

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Tips & Advice

Why Cutting Costs for Translation May Not Be Worthwhile

Every business or organization wants to cut its costs while driving up its profits. But sometimes, there are certain areas where scaling back on costs may not pay off. A perfect example of this is in translation. When a company needs to translate any kind of materials or multimedia, it’s easy to assume that you can do so without spending much money. This is largely due to things like automated translation tools or people advertising low-cost services online, both of which can make it appear as though your translations will

February 26, 2020 No Comments

Interpretation

The Importance of Interpreting

It’s no secret that getting translation services for your business is incredibly important. But many business leaders may not realize how important it is to partner with a global translation service that can provide more than just translation services. A full suite of language services that include interpretation, audio video services, SEO and more will save time and ensure your business partner can meet all your language needs. Language is a complex thing, with entire college programs dedicated just to the study of how we communicate. And when it comes

February 19, 2020 No Comments

Tips & Advice

The Big Risks of Bad Translation

For businesses operating today, cutting costs is a natural progression towards end goals. It’s important that you reduce overall operating costs in order to ensure that you give your company the best potential for the future. But one thing that is easy to forget is that sometimes, those cut corners can cost you. A perfect example of this is in translation services. With the rise of software solutions and the internet, it seems like it’s easier than ever to just type some words into a program and get a translation

February 12, 2020 No Comments

Audiovisual

A Closer Look at Multimedia Localization

Today, technology plays a huge role in how a business reaches, communicates and interacts with its potential audience. It’s easier than ever to become a global business thanks to the internet. But, no matter how you’re reaching your audience, the fact is that translation barriers will exist that you must manage. When you’re using multimedia efforts to attract new clients or customers, you’ll need to speak in a language they can understand. This is truer than most realize since roughly 70% of consumers today say that they’re more likely to

February 5, 2020 No Comments

Did you know?

Machine Translation Is Gender-Biased Translation

There is plenty of information available on the Internet to a global audience, but of course, with a global population, not every piece of text is going to be understandable to every reader. A Japanese resident is likely to struggle with Italian in the same way an English speaker will be helpless when faced with the Chinese language and alphabet. Fortunately, there are now “quick fixes” available through different web services that allow people to get a rough, instant translation of a particular webpage or piece of content they are

January 29, 2020 No Comments

Translation

Video Games Benefit From Translation Too

Video games are one of the defining new forms of entertainment that have emerged in the last 40 years. Instead of the large, ungainly units that sat in “video arcades” and gobbled coins, today’s games appear on home computers, video game consoles, portable gaming devices, and even smartphones. As a result, the video game is now everywhere and, like the novel, movie, or latest hit song, is just another aspect of our entertainment in modern life. However, unlike most other forms of entertainment, games are interactive, and because of that,

January 22, 2020 No Comments

International development

For Business Websites, Translation Is a Keystone of Success

The Internet has changed a lot about how people interact and even do business with one another. On the one hand, it’s made accessibility much easier, which has created a glut of negativity and criticism in places like social media. On the other hand, the connectivity of the Internet has now made it possible for businesses of any size to have a potentially global market. This has meant that even a small, boutique business can serve a worldwide customer base, but it also presents huge opportunities for medium and larger

January 15, 2020 No Comments

International development

Which Businesses Get the Most Out of Translations?

Being able to communicate in other languages is always an advantage, but for some businesses, the ability to relay information in multiple languages can be either a huge competitive edge or a vital necessity. So which businesses do benefit from this? How can accurate, reliable translation help boost business operations and grow the customer base? Here are a few industries that rely on the power of translations. Legal Organizations The law is always a serious area with little room for error. This is why when it comes to legal documentation

January 8, 2020 No Comments