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Did you know?

3 Words With No English Equivalent

One of the interesting things about the English language is how often it adopts words from other languages and uses them the same way. Ennui, for example, is a French word that usually describes the dissatisfaction or restlessness and boredom that affluent or well off people experience when they lack challenges or meaningful tasks to complete in their lives. But for every word like ennui that actually manages to make it into general English usage, there are many words from other languages that never make the jump. Even though there

January 18, 2017 No Comments

Did you know?

3 Non-English Words Now English

The difference between a dead and a living language are pretty clear, but beyond the fact that one is in active use and another is not, a key feature of a living language is its ability to change and evolve. The English that is used and spoken in the 21st century is so different from the Elizabethan English used in the 16th century that it requires scholarly specialization to even understand Shakespeare today “fluently,” rather than constantly referring to an index or guide to look up grammar and vocabulary no

January 4, 2017 No Comments

Translation

Top 4 Reasons Good Translation Matters In Politics

Achieving the right results in international politics requires effective communication. And since different countries speak different languages, accurate translation is an important part of good communication in politics. For example, consider statements Vladimir Putin made this summer concerning Donald Trump. Putin said Trump was “ochen’ yarkiy chelovek.” Literally translated this means: “a very bright person.” However, the issue here is that in Russian, “bright” doesn’t mean intelligent as it can in English. Instead, the more accurate translation would be that Putin said Trump is a “very colorful character.” What Putin

January 1, 2017 No Comments

Tips & Advice

3 Tips For Hiring Translation Providers

When you want your plumbing repaired, you call a plumber. When you want a building designed, you get an architect, and when you want your written work converted to another language, you hire a translation provider. In each and every one of these cases, you have recognized that if you want professional results, the only way you are going to get them is by engaging the services of an expert in the field. But, in all of these cases, there’s always more than one expert available. So, if you want

December 28, 2016 No Comments

Did you know?

4 Holiday Traditions Around the World

As we move into December, we arrive at the season of holidays. While in some parts of the world, Christmas is perhaps the most heavily marketed and promoted, it is far from the only celebration during the winter season. Here are four traditions from all over the globe that may be different from what you’re used to celebrating. Merry KFC Japan doesn’t celebrate a Judeo-Christian Christmas, being primarily a Shinto and Buddhist nation, but that didn’t stop enterprising advertising agencies from creating a new December tradition. That tradition is to

December 21, 2016 No Comments

Did you know?

La Rentrée And What It Means To Translators

One of the biggest challenges for translators is effectively conveying the meaning of a term or concept that is highly localized and specific to a single language. In France, la rentrée is a perfect example of this, and it highlights just how tricky it can be to complete a good translation and ensure that it fully gets the original point across. What is La Rentrée ? Literally, la rentrée translates into ‘the return’. But for those in France, the term goes much deeper than this. It is primarily a signal

December 14, 2016 No Comments

About ITC

ITC France translates U.S. Election Articles

ITC France’s teams met the challenge of immediately translating articles written in four languages by European correspondents for seven daily papers covering the U.S. elections. The LENA (Leading European Newspaper Alliance) organization includes seven of the most prestigious European daily papers: La Tribune de Genève and Tages-AnzeigerEl Pais for Spain, Die Welt in German, La Repubblica in Italy, Le Figaro in France, and Le Soir in Belgium. The organization’s goal is to share journalistic expertise and promote quality journalism in Europe. For one of their recent collaborations, correspondents from the

December 8, 2016 No Comments

Tips & Advice

4 Reasons Your Bilingual Employee Is Not Your Translator

Language, like writing or mathematics, has some simple, fundamental rules that often give people a false impression that understanding the basics means you’ve mastering the entire discipline. Because of that, some believe that the idea of translating content from one language to another is a simple affair, and if they have a bilingual employee within their company that just happens to speak the language the company works with, but is also fluent in a language that same company is targeting for marketing purposes, this amounts to getting a free translation

November 23, 2016 No Comments